MBA-Marketing Management
at Indian Institute of Management Nagpur
Established: 2015 | Ownership: Public | Accreditation: AACSB
PG
Program Overview
The MBA in Marketing Management at IIM Nagpur is offered as part of its flagship MBA program, where students choose marketing electives in the second year. The program focuses on building expertise in consumer behavior, branding, sales strategy, and digital marketing. It emphasizes data-driven marketing, analytics, and real-world case studies, preparing students for roles in FMCG, consulting, e-commerce, and product marketing.
Program Duration
Level of Education
• Course Level:
PG
• Stream:
Management
• Specialization:
Marketing
Curriculum
- Business Statistics
- Microeconomics
- Macroeconomics
- Financial Accounting
- Marketing Management
- Organizational Behaviour
- Operations Management
- Corporate Finance
- Business Analytics
- Strategic Management
- Managerial Communication
- Consumer Behaviour
- Brand Management
- Digital Marketing
- Sales & Distribution Management
- Marketing Analytics
- Product & Pricing Strategy
- Retail Management
- Services Marketing
Program Fees
Mode of Study
Admission Process
• Eligibility
• Bachelor’s degree with minimum 50% marks (45% for reserved categories)
• Valid CAT score
• Entrance Exams Accepted
• Process
1. Apply through CAT
2. Shortlisting based on CAT percentile
3. Written Ability Test (WAT)
4. Personal Interview (PI)
5. Final merit list based on profile, academics & performance
• Application Deadline
Not Available
Rankings
# 25 ( As per NIRF 2025 )
# 20 ( As per Outlook 2024 )
# 23 ( As per India Today 2024 )
# 25 ( As per NIRF 2025 )
# 20 ( As per Outlook 2024 )
# 23 ( As per India Today 2024 )
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