Master of Business Administration (MBA) – Marketing

The MBA at Symbiosis Centre for Management & Human Resource Development (SCMHRD), Pune is a two-year, full-time residential flagship programme spread across four semesters. It offers specialisations in Marketing, Human Resource Management, Finance, and Operations Management, providing students with a focused and industry-relevant learning experience to develop future business leaders.
The Marketing Specialisation is designed to equip students with a deep understanding of customer-centric strategies and evolving market dynamics. The curriculum reflects the shift from product-focused to customer-focused marketing, enabling students to analyse consumer needs and design effective business solutions.
The programme emphasises practical learning through workshops, corporate case studies, and guest lectures by industry experts, ensuring exposure to real-world business scenarios. Students gain expertise in areas such as brand management, digital marketing, market research, and marketing strategy, aligning with current industry trends.
Graduates are prepared for roles in marketing, brand management, sales, consulting, and business development, with the ability to create impactful strategies and drive organisational growth in competitive markets.